FRESNO, Calif. - September 11, 2007 - Decipher, Inc. today announced the opening of its new east coast office in New York, New York. The new office will allow Decipher to better serve its' existing east coast clientele as well as create new opportunities for the company to provide superior online research solutions to potential clients in the east and mid-west.
"During the past seven years, Decipher has had extraordinary success serving clients from our west coast office," said Decipher Chief Executive Officer, Jamin Brazil. "With an increase in the number of clients we serve on the east coast we believe now is the time to create a permanent presence there in order to deliver the best service we can, as well as grow within the mid-west and east coast markets."
The New York office will be led by Duane Joseph, a new addition to the Decipher team, but a seven-year veteran in the market research industry. Mr. Joseph began his career working for such companies as MJI-Designable, GfK NOP, and Invoke Solutions. Prior to joining Decipher in August, Mr. Joseph was a Senior Research Manager for Online Testing Exchange (OTX) where he managed quantitative online survey research for supplier side clients, and implemented strategies to improve overall performance and efficiencies on complex tracking projects. Mr. Joseph will be responsible for the opening and growth of the east coast location which will be fully staffed by October 2007.
"With Duane's proven track record within the market research industry, we're excited to welcome him to Decipher. His past experience with implementation of online research practices coupled with his years of managing and leading large scale complex studies will be instrumental in the development of our New York presence," said Decipher President, Kristin Luck.
Decipher's New York-based office is an addition to its' two west coast locations. Co-CEO's Jamin Brazil and Jayme Plunkett will remain at the company's headquarters in Fresno, CA. President Kristin Luck will remain in the Los Angeles, CA office.
Founded in 2000, Decipher, Inc. is a marketing research services provider specializing in online survey programming, data collection, data processing/reporting, and custom technology development. Utilizing Web-based applications, Decipher integrates state of the art technology with traditional research techniques. In an industry that's $8.2 billion and growing, Decipher's online survey tools and data reporting suite provide users with the unique ability to automate post field production, and significantly increasing the accuracy and quality of research reporting for their businesses.
For more information contact:
Jennifer Fields
Savor Communications
1.503.201.1732
jennifer@savorcommunications.com